Washington, D.C. • December 11, 2026
National Guard 390th Anniversary Gala
Join senior National Guard leaders, state Adjutants General, distinguished guests, and corporate partners for an evening that celebrates service and supports scholarships for Guard families.
Courtesy of Washington, District of Columbia, United States (12.06.2025). Photo by Master Sgt. Zach Sheely, National Guard Bureau.
Source:
DVIDS – 2026 National Guard Bureau Gala
- High-profile visibility on the ballroom video board and official signage.
- All sponsorships include invitation to the Sponsor Reception with leadership.
- Select packages include tables and tickets for your team and hosted seats for Guard members.
Who Attends the Gala
Sponsoring the Gala connects your organization with senior leadership, decision makers, and influencers across the National Guard and industry partners.
Senior Guard Leadership
- State Adjutants General
- Senior officers and enlisted leaders
- Key staff from all 54 states and territories
Government & Policy Leaders
- Representatives from federal and state agencies
- Policymakers and military advocates
- Secretaries of all five military branches (invited)
Corporate & Industry Partners
- Defense, technology, and professional services firms
- Recruiting, benefits, and support program partners
Companies Already Participating
The Anniversary Gala and A Year in the Guard publication attract some of the most recognized names in defense, aerospace, and healthcare. Past and current participating organizations include:
Sponsorship opportunities are limited and fill each year. Contact us early to confirm availability.
Commemorative Edition Ad Rates
Distribution: Published Dec. 1 and distributed to all Gala attendees, NGAUS & EANGUS corporate members, National Guard Bureau leadership, the Adjutants General for all 54 states and territories, and approximately 440,000 Guard members nationwide via state PAO offices (digital). Print run of 3,000 to 5,000 hard copies annually.
Submission Deadline: Oct. 15, 2026
| Ad Placement | Rate |
|---|---|
| 2 Page Spread | $10,995 |
| Cover 4 | $9,295 |
| Cover 2 or 3 | $8,295 |
| Full Page | $6,295 |
| Half Page | $4,995 |
| Quarter Page | $3,695 |
| Eighth Page | $2,295 |
Special full-page ad placements (add-on to full-page fee): 1RHP $3,000 • 2RHP $2,500 • 3RHP $2,000
Sponsorship Opportunities
Full-page ad sponsorships include 6 tickets. Half-page ad sponsorships include 4 tickets unless noted.
$25,000 — Audio / Visual Sponsor
The most high-impact sponsorship available at the Gala. Your brand plays a 3-minute corporate video during the dinner program — in front of National Guard leadership from all 54 states and territories, senior NGB officials, DoD representatives, and all Gala attendees. Includes a half-page color insert in the commemorative publication reaching up to 440,000 Guard members nationwide.
- 3-minute corporate video shown during the dinner program (supplied by sponsor, approved by Gala committee)
- Half-page color insert in the 2026 A Year in the Guard Commemorative Issue
- 4 complimentary tickets with VIP seating at the 390th Anniversary Gala
- Invitation to the VIP reception with Guard leadership from 5:00pm to 7:00pm
- Corporate logo on marquees and video screens throughout the venue, including the main stage
- Honorable mention and recognition by the hosting MC during the program
Video must highlight the collaboration between your organization and the National Guard. All content requires Gala committee approval prior to the event.
Inquire About Availability$30,000 — Check-in / Registration Sponsor
- Two banners with your corporate logo prominently displayed at the registration area
- Full-page ad in A Year in the Guard
- 6 tickets + Sponsor Reception
$30,000 — VIP Reception Sponsor
- Two banners with your corporate logo prominently displayed at the Sponsor Reception
- Full-page ad in A Year in the Guard
- 6 tickets + Sponsor Reception
$25,000 — Audio / Visual Sponsor Limited — 4 Available
- 3-minute corporate video played during dinner (committee approved)
- Half-page ad in A Year in the Guard
- 4 tickets + Sponsor Reception
$20,000 — Entertainment / DJ Sponsor (2 available)
- Two corporate banners prominently displayed at the DJ booth and near the dance floor
- Half-page ad in A Year in the Guard
- 4 tickets + Sponsor Reception
$18,000 — Souvenir / Challenge Coin Sponsor
- Your corporate logo on one side of this year's commemorative coin
- Half-page ad in A Year in the Guard
- 4 tickets + Sponsor Reception
$15,000 — Bar & Drinks Sponsor (2 available)
- Two banners with your corporate logo prominently displayed at the bars
- Half-page ad in A Year in the Guard
- 4 tickets + Sponsor Reception
$15,000 — Photo Booth Sponsor
- Two banners with your corporate logo displayed at the photo booth area
- Half-page ad in A Year in the Guard
- 4 tickets + Sponsor Reception
$15,000 — Birthday Cake Sponsor
- Banner displayed at main ballroom entrance
- Half-page ad in A Year in the Guard
- 4 tickets + Sponsor Reception
$15,000 — Toast Sponsor
- Corporate name/logo included on the sponsor marquee
- Half-page ad in A Year in the Guard
- 4 tickets + Sponsor Reception
$12,000 — Commemorative Magazine Printing Sponsor
- Banner displayed at main ballroom entrance
- Half-page ad in A Year in the Guard
- 2 tickets + Sponsor Reception
$12,000 — Valet Package Sponsor
- Two signs/banners at the valet parking area
- Helps offset parking costs for evening attendees
- 2 tickets + Sponsor Reception
$12,000 — Table Center Piece Sponsor
- Floral or other arrangement on each table along with your corporate logo
- 2 tickets + Sponsor Reception
$12,000 — Individual Table
- One premium table for 10 guests
- 6 seats for your company representatives
- 4 hosted seats donated to National Guard members joining your table
- Half-page ad in A Year in the Guard
Custom — Design Your Own Sponsorship
- We'll collaborate to create a unique activation (committee approval required)
All sponsorships include logo placement on the Gala video board and official signage.
Program Highlights
District of Columbia, United States (12.06.2025). Photo by 1st Lt. Jeremmy Salazar, DC National Guard.
- Senior National Guard leadership attendance from all 54 states and territories.
- Recognition of service and achievement across the full Guard community.
- Premier networking with military, government, and corporate partners.
- National Guard Band performance and curated ceremonial program.
- Scholarship presentations and recognition for Guard families.
- Silent auction benefiting Guard member education programs.
Browse the Publication
See what your sponsorship is part of. Flip through the 2025 edition of A Year in the Guard — 121 pages of National Guard history, leadership, and service. The 2026 edition publishes December 1, 2026.
2025 edition shown. The 2026 commemorative edition publishes December 1, 2026 and will be distributed at the 390th Anniversary Gala and digitally to approximately 440,000 Guard members nationwide.
Frequently Asked Questions
What does my sponsorship support?
Sponsorships help underwrite the Gala program and fund scholarships and initiatives that directly support National Guard members and their families through the United States Field Artillery Association Minuteman Cannoneers Chapter's education scholarship program.
What is the digital and print reach of the publication?
A Year in the Guard reaches audiences through both print and digital channels:
- Print: Between 3,000 and 5,000 hard copies are printed annually, distributed to all Gala attendees, all NGAUS and EANGUS corporate sponsors, and National Guard State Headquarters across all 54 states and territories.
- Digital: The digital edition is distributed to approximately 440,000 Air and Army Guard members nationwide via state PAO offices and their verified member email files.
What is the Audio / Visual sponsorship and how does it work?
The AV package allows your organization to play a 3-minute corporate video during the dinner program in front of the full Gala audience. It also includes a half-page color insert in the commemorative publication, 4 VIP Gala tickets, access to the Sponsor Reception, and logo placement on all marquees and video screens throughout the venue. Video content must highlight the collaboration between your organization and the National Guard and requires Gala committee approval. Only 4 packages are available.
Can sponsors distribute items or gifts to attendees?
Some item distribution opportunities exist as dedicated sponsorship packages, such as the Souvenir / Challenge Coin Sponsor ($18,000), which includes your logo on one side of the commemorative coin distributed to attendees. Table-based arrangements or gifts may also be possible through the Gala committee. All activation concepts require committee approval — contact our sales team to discuss what options may be available.
Are tickets included with each sponsorship?
Yes. Full-page ad sponsorships include 6 tickets. Half-page ad sponsorships typically include 4 tickets. Select sponsorships at the $12,000 level include 2 tickets. The Individual Table package seats 10 guests. See individual packages for details.
How do we submit our logo and ad materials?
Once your sponsorship is confirmed, Pentagon Services will provide artwork specifications and a submission link for your logo and A Year in the Guard ad creative. Final submissions are due October 15, 2026.
Can we customize a sponsorship package?
Yes. If you have a specific activation in mind, we can work with the committee to create a tailored opportunity that aligns with your brand and event goals. Contact our sales team to discuss.
Become a Sponsor
Secure your sponsorship and join us in honoring 390 years of National Guard service. Packages fill early — contact us to confirm availability before the October 15 deadline.
Let’s Start the Conversation
Reach our team directly to request media kits, inquire about placements, or build a custom sponsorship strategy.
Contact Information
- Email: sales@pentagonsvcs.us
- Phone: 571-516-3086
- Address: 2531 Briarcliff Rd NE Ste 203, Atlanta GA 30329
Office Hours
Monday – Friday: 9:00 AM – 5:00 PM EST